|
|
The Five Steps for Writing
a Franchise Business Report
Content: As
a franchise owner, have you
ever been asked to write a
business report? These are
formal documents used to research,
analyze, and record the past
business performance of your
franchise. The report provides
a n in-depth review on a monthly
or even yearly basis. Most
franchisers like the use of
business reports to track
business activities, analyze
problems, and document any
accomplishments that occurred.
A business report for a franchise
can be used for internal or
external use as well as be
both technical in terms or
non. In most cases, they are
a little of both. Therefore,
knowing your audience is the
most important aspect of writing
a business report and knowing
how to outline that information
guarantees the success of
your report. Here are the
five essential steps to writing
a business report for a franchise:
|
* The purpose
of your franchise's business report
needs clearly defined from the start
and all points should be clarified
upon throughout. Set goals on how
to do so early on in writing so
you don't find yourself with time
and energy wasted on meaningless
issues. Just like any other report
or business plan, all the important
information should be included so
get all that ready early on too.
Talking to everyone involved in
the business or conducting a research
project are two of the more common
ways of doing so.
* Now that you've collected all
of the information you'll need,
it's time to organize. Only use
the information which will help
to strengthen the position or purpose
of the franchise business report.
Stick to the subject material and
don't go off a tangent or expand
on anything other than the original
report. If your franchisee wants
a report on potential new markets
for your franchise, stay on subject
for your franchise and any new market
information you have. It doesn't
need to include anything else at
all.
* The key to writing the report
is to be sure to write to the intended
audience. The tone, attitude and
voice of your words should be written
specifically to the reader. If you're
writing the report for businessmen
or politicians, the report must
be written professionally with that
in mind. Always keep your audience
in mind.
* As you are writing your franchise's
business report, use action words
that motivate your audience towards
acting on what you have to say.
Stay away from passive verbs. The
report's structure needs to be effective
with thought out sentences and a
planned flow to it. I recommend
the use of good headlines and subtitles
to break up the monotony of text
as well as using plenty of bullet
point lists in case your audience
scans the report at first before
choosing to actually read it in-depth.
* Once you're done writing, it is
absolutely critical that you proof,
edit and revise the report over
and over so all and any mistakes
are fixed. Ask someone else to look
it to make sure the report's message
is clear and concise. When you hand
out the report, have all documents
and attachments included with the
report and make sure everyone gets
them.
|
|
